Date: Tue, 8 Jan 2008 08:22:08 -0500
Reply-To: "Zetu, Dan" <Dan_Zetu@polk.com>
Sender: "SPSSX(r) Discussion" <SPSSX-L@LISTSERV.UGA.EDU>
From: "Zetu, Dan" <Dan_Zetu@polk.com>
Subject: Re: CBC Conjoint Analysis?
In-Reply-To: A<12abd87a0801071610q3320ce70v3d0e683d7cc6c5a@mail.gmail.com>
Content-Type: text/plain; charset="us-ascii"
Choice-based conjoint is based on the user making a choice from among a
set of alternatives, a few times during such an exercise. The way your
questions are structured is not suitable for such an analysis. In
general, a conjoint analysis would test more product features than just
price. Assuming that the questions below are the only ones asked about
the product, I can't really see an opportunity for a more sophisticated
analysis beyond descriptive reports.
Dan
-------------------------------
Dan Zetu
Analytical Consultant
R. L. Polk & Co.
248-728-7278
dan_zetu@polk.com
-----Original Message-----
From: SPSSX(r) Discussion [mailto:SPSSX-L@LISTSERV.UGA.EDU] On Behalf Of
Hans Zhu
Sent: Monday, January 07, 2008 7:11 PM
To: SPSSX-L@LISTSERV.UGA.EDU
Subject: Re: CBC Conjoint Analysis?
Dear Lister
I have following questions from a questionnaire, Could you please tell
me
whether I can conduct Choice-Based Conjoint Analysis using following
question sets in SAS/SPSS/Stata? If not, Could you tell me what kind of
conjoint analysis we can do for these questions? Your any suggestion
will be
highly appreciated. Thanks
Hans Zhu
=======================================================================
===
Q1AA. Since each participant must pay the registration fee or do a
minimum
amount of volunteering job to gain free registration, if the price of
the
registration fee were set at $35, would you probably pay it or not?
Probably would
Probably would not
Q1AB. How about if it were $45 ?
Probably would
Probably would not
Q1AC. How about if it were $40 ?
Probably would
Probably would not
Q1AD. How about if it were $55 ?
Probably would
Probably would not
Q1AE. How about if it were $50 ?
Probably would
Probably would not
Q1BA. Since each participant must pay the registration fee or raise a
minimum amount of volunteering job to gain free registration, if the
price
of the registration fee were set at $40, would you probably pay it or
not?
Probably would
Probably would not
Q1BB. How about if it were $35 ?
Probably would
Probably would not
Q1BC. How about if it were $50 ?
Probably would
Probably would not
Q1BD. How about if it were $55 ?
Probably would
Probably would not
Q1BE. How about if it were $45 ?
Probably would
Probably would not
Q1CA. Since each participant must pay the registration fee or raise a
minimum amount of volunteering job to gain free registration, if the
price
of the registration fee were set at $45, would you probably pay it or
not?
Probably would
Probably would not
Q1CB. How about if it were $35 ?
Probably would
Probably would not
Q1CC. How about if it were $40 ?
Probably would
Probably would not
Q1CD. How about if it were $55 ?
Probably would
Probably would not
Q1CE. How about if it were $50 ?
Probably would
Probably would not
Q1DA. Since each participant must pay the registration fee or raise a
minimum amount of volunteering job to gain free registration, if the
price
of the registration fee were set at $50, would you probably pay it or
not?
Probably would
Probably would not
Q1DB. How about if it were $40 ?
Probably would
Probably would not
Q1DC. How about if it were $45 ?
Probably would
Probably would not
Q1DD. How about if it were $35 ?
Probably would
Probably would not
Q1DE. How about if it were $55 ?
Probably would
Probably would not
Q1EA. Since each participant must pay the registration fee or raise a
minimum amount of volunteering job to gain free registration, if the
price
of the registration fee were set at $55, would you probably pay it or
not?
Probably would
Probably would not
Q1EB. How about if it were $45 ?
Probably would
Probably would not
Q1EC. How about if it were $50 ?
Probably would
Probably would not
Q1ED. How about if it were $35 ?
Probably would
Probably would not
Q1EE. How about if it were $40 ?
Probably would
Probably would not
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