Print

Print


Please see forwarded message below.

---------- Forwarded message ----------
From: Ben Lastly <[log in to unmask]>
Date: Tue, Dec 13, 2016 at 8:19 PM
Subject: Marketing Plan CDE
To: [log in to unmask]


Teachers,

*If you are planning to (or are interested in) having a Marketing Plan CDE
team this year, please read this message!*

The state Marketing Plan CDE will be held Saturday, February 4, 2017, at
Ft. Valley State University. Again this year, the Marketing Plan is a
straight to state CDE, meaning there are no Area qualifiers. Please review
these details closely, and let me know if you have questions.

*Registration*
If you plan to have a team participate in the Marketing Plan CDE, it is
expected that you register through the online registration process in the
Georgia AgEd website. The link to register for the Marketing Plan state CDE
will close on January 16, 2017. Please be sure to register your team no
later than January 16.

*Date for submitting written plan*
Each team’s written Marketing Plan is due Thursday, January 19. The
guidelines for the composition of the Marketing Plan are outlined in the
attached CDE guidelines. Any Marketing Plan received after January 19 will
receive a point deduction. Written Marketing Plans should be submitted as a
PDF document and submitted via email at [log in to unmask]

*Guidelines/Rules*
The written guidelines (rules, procedures, etc…) are attached to this
email. Please review the document closely and call Ben Lastly if you have
questions. Please keep in mind that this CDE is centered around your team
selecting an agricultural product (not just a company) and adding value to
the product. Your team should assume the role of a marketing firm who is
hired by a company to help market a product in their line. During the
presentation, your team is to play the role of the marketing firm pitching
their idea to market the product to the parent company.

The CDE consists of a written Marketing Plan (submitted by Jan. 19) and a
presentation explaining the Marketing Plan to a set of judges (Feb. 4). At
the state CDE we will have presentation rooms running simultaneously, with
half of the teams presenting in one room, and the other half presenting in
the other room. The top two teams from each room will present again in the
final 4 round. The specific details of the presentation (time allowed, what
to include, etc…) are included in the CDE guidelines attached. Please
review them carefully with your students so that you know how to get all
possible presentation points.

If you have any questions, please call Ben Lastly at (706) 410-4604. Please
remember that online registration is due by January 16, and Marketing Plans
are due via email (PDF format) by January 19.

-- 
Shawn S. Collins
Forestry & Natural Resources/Region Agriculture Teacher
South Region Agriculture Education
ABAC 34
2802 Moore Hwy
Tifton, GA 31793

Office: 229-386-3198 <(229)%20386-3198>
Fax:    229-386-3457 <(229)%20386-3457>
Truck:  229-891-4330 <(229)%20891-4330>